Monday the 12th of November saw over 20 cms of length cut from my hair for the Pantene Beautiful Lengths campaign. My Mum went through chemo quite a few times and lost her hair twice. Mum wasn’t a fan of synthetic wigs and found them scratchy. So she wore hats all the time.
When I was asked to promote the campaign, I was eager to help and asked if I could donate my hair as well, mainly in memory of my Mum.
Beautiful Lengths is a program by Pantene in partnership with charity Look Good…Feel Better, designed to encourage women to cut, grow and donate 20cm of their hair to create real hair wigs for women who have lost their hair to cancer treatment, and we’re calling on Australian’s to get involved and make the kindest cut of all.
Last week was the inaugural Pantene Beautiful Lengths National Donate Your Hair Week in Australia. Monday 12th November saw a hair donation event at Martin Place in Sydney CBD with Pantene ambassadors Barney Martin and Zoe Foster leading a charge of 54 women who donated their hair to the campaign.
Alongside its charity partner Look Good…Feel Better, Pantene offered free haircuts with leading hairstylist and Beautiful Lengths ambassador, Barney Martin, and his team of expert hairdressers to every woman who pledged their ponytail. Barney’s fellow Pantene ambassador, beauty expert, Zoe Foster, was on hand to offer advice on styles and treatments.
Barney commented: “I was overwhelmed by the generosity of the women turned up to donate their hair to Pantene Beautiful Lengths. I’m so proud to have been a part of this brilliant campaign and I hope women across Australia continue to donate and go short for summer – there’s no better reason to!”
Zoe commented: “Being able to experience first hand the women giving up their beautiful luscious locks to donate to Pantene Beautiful Lengths was very inspiring and humbling. I loved being able to offer them advice on their new short styles and they all left looking truly fabulous. Being part of Pantene’s campaign to support women with cancer has been an amazing experience so far and I hope lots more women decide to chop off their ponytails ready for summer.”
Voila! The finished product:
If you would like to donate your hair to help women feel better about their looks while undergoing cancer treatment, more information can be found on the Beautiful Lengths website: http://www.beautifullengths.com.au/