Jennifer Hawkins’ JBronze gives back to small business
La Bella Medispa has been named the 2014 winner of Jennifer Hawkins’ first Jbronze Business Building Competition.
The competition is Hawkins’ way to give back to the community and encourage small business following the success of her own Jbronze tanning business.
“The Jbronze Business Building Competition evolved from wanting to support small home-grown businesses with more than just free product,” Hawkins says. “I know the feeling of wanting to live out your dreams and this is how these small businesses start, from someone’s dream. I started Jbronze from the ground up, and through hard work and employing a great team, it has grown organically. So to be in a position to help out another business is a wonderful feeling. Let’s just say the business package was a little Christmas gift!”
The competition involved a marketing pitch that called on salons across Australia to trial the new Jbronze Professional range of salon tanning products for their chance to win a business building package worth $40,000.
La Bella Medispa, as the winner will be provided with business development support from Jbronze including a staff training, PR and social media training, advertising, and a personal business mentor. Staff will also each pick up a free gift pack of the Jbronze product.
“La Bella Medispa is so excited to have won this competition and is grateful to Jennifer and Jbronze for this amazing opportunity. The prize will enable La Bella Medispa to grow and develop through business mentoring, increased awareness from newspaper advertorials and further training for our talented staff.” says La Bella Medispa owner Rebecca Miller.
The product
Jbronze Professional by Jennifer Hawkins consists of three products; Ready to Wear, Classic Bronze and Dark Chocolate Express. The formula is enriched with natural skin caring antioxidants and vitamins such as Aloe Vera, Green Tea, Chamomilla Flower Extract, Grape Seed Oil, Avocado Oil, Coconut Oil, Vitamin E and Kiwi Seed Oil for moisturised and hydrated skin. 100% eco certified and naturally derived actives DHA and Erythrulose, and are said to be the ideal solution for a uniform and natural looking tan.
The brand is proud not to use any ingredients tested on or derived from animals, no parabens, palm oil, phthalates, silicone, phenoxyethanol, propylene glycol or pegs.