Besides preparing meals and looking after the household, mothers deserve to taste the professional world. And what can be better than organizing a moms event for them?
Moms event – A unique way of celebrating mothers
It’s common for children and other family members to skip appreciating mothers for the amazing food they cook and other things. That’s when you should consider planning for a moms’ event as a token of appreciation.
If you are likely to step towards such an event in the upcoming months or years, then here is a detailed checklist waiting for you. Surf through and plan for a kick-ass moms event bringing a broad smile on their faces.
Planning a moms event –
Organizing an event involves different layers of preparation. From managing the logistics to keeping track of the guests, planning for an event can be chaotic. And above all these challenges, you have to be counterproductive. So, rather than juggling with the preps, telly this checklist and simplify the event planning process.
#1 – Draft a checklist template – Start putting all the required items in the template. You can create it using Google Docs, Microsoft Excel, or find a template online. Such platforms help you work as an effective team together. Now, once you have a set template in your hand, it’s time to go for the specific to-dos. Besides the detailed tasks, don’t forget to mention the deadlines.
#2 – Plan for event’s essentials – Next is to pay attention to the critical factors like –
- Location – Search out an appropriate place to organize the event. Research the top-notch vendors, interview them and sign the contract with the best one. Plan for an easy-to-reach location for better convenience.
- Date and time – When is the event going to take place? Many factors can leave an impact on it. For instance – if you are planning to launch a car, consider doing it in the daytime. This will help the prospective buyers get a sample ride right away. Deciding on time and date helps you kick-start the marketing collateral preparations.
- Decide objective – What is the sole purpose of organizing an event? This should be clean in your mind to make it a successful event. You may need to plan based on your objective. For instance – if your aim is to fundraising for a non-profit organization, you need to collaborate with individuals who participate in social events or invite a local celebrity to highlight the event.
- Sponsors – Create a list of sponsors to build event reputation. If you are a new brand in the market, you may need to approach renowned local brands and businesses. Plus, this is an effective way to fund your event.
#3 – Make a budget – When looking into the financial aspects of the event, start with the major expenses. Create a list of most expected expenses like – decor, culinary, and other rentals. Then comes researching the cost of rentals, sampling them, negotiating, and finalizing the deals. All in all, budget planning is not a single thing to manage.
#4 – An event design – The heart of the event is in its design. Therefore, plan for a relevant and kickass event design that leaves everyone stunned. This includes – creating a program that tells the story of your business or event (if any), focusing on the sitting layout for a better visually correct format. Having an event theme can help you get rid of all design-related hassles. For instance – if you are planning an event for appreciating mothers, then come up with designs focusing on motherhood and the common challenges they encounter. This can help you relate with the concept and make the event more captivating.
#5 – What’s in the food? – Whether you are launching a new jewelry collection or introducing a sci-fi app in the marketplace, at one point, the guests are going to look for good food. Thus, food and beverages are treated as an X factor to showcasing hospitality. Keep different food stations to let your guests have ample options to choose from.
#6 – Security – Keeping your crowd safe is your responsibility. Thus, ensure to hire special event security personnel for a secured environment. Hiring event security services become ultra-important if your event is vulnerable to security threats. This helps you get security access control, emergency response, and multiple security checks.
#7 – Convenience of guests – If you invite guests from off-shore, get some entertainment and other arrangements done. This may include- booking hotel rooms, setting up transportation services, arranging a green room before the event, having multiple photo booths at the event premises, and much more.
#8 – Marketing plan – Event marketing tends to create a buzz around your competitors, guarantee a good turnover, build anticipation, and fuel your event’s energy levels. Therefore, you should have a marketing plan ready with flyers, custom branding material, social media content, paid to advertise, running paid email marketing campaigns, and so on. And when arranging a moms event, you can consider using an emotional angel to hit the target audience. For instance – post content revolving around the struggles of a new mother, shout out about celebrating mothers who deal with so many life obstacles, and so on.
#9 – Post-event follow-ups – This may sound like a business factor, but it can also work for moms’ events. Thinking about it? Well, you keep the mothers engaged with your event plans and goals for the long term. Once you are done winding up your event, it’s time to follow up with clients or guests. Frame a subtle yet effective follow-up email strategy to reinforce your event’s purpose. The best way to get started is to ask for the event’s feedback or experience. There are many post-event follow-up methods available online to explore. Remember, the key here is to continue approaching.
The last word –
Women are excellent multi-taskers who are well-known for keeping a good balance among their home and office. They live such a hectic schedule that almost narrows the chances of mothers pampering themselves. On top of this, they are least likely to receive appreciation for the hard work they do. In this scenario, a thing like a moms’ event comes up as a ray of hope to honor mothers for what they do for their families.