The Big Freeze Festival


Wondering what to do with the kids over the mid year holidays? The weather is cold and wet, so that rules out anything outdoors. So what can you do to relieve the “I’m bored” ‘s?

The Big Freeze is Melbourne’s newest family Winter festival, which is happening in the July school holidays.


Kids will be thrilled (and occupied!) with over 9 interactive activity zones and they get play in real snow!  I admit, we hadn’t been to the snow until three years ago and that visit was when our boys had first seen snow as well.


Unfortunately, a lot of families just don’t have the time or money to head to the snowfields, so The Big Freeze Festival offers the enjoyment and fun of the snow without having to leave Melbourne. What a great idea!

The nine zones consist of a snow pit, imagine play, snow forrest, construction play, snow globe, arts and craft, superhero training, workshops for kids (Select from activities such as hip hop dancing, learn a magic trick, kids’ yoga & music classes) and meet and greets. The Big Freeze Festival’s aim is to encourage kids to be creative and active during the cooler months. In addition to the interactive zones at the festival, The Big Freeze Festival website will be filled with ideas and resources to help families stay busy without relying on screen time.

The zones that are designed to allow for winter fun and to be inspired to continue many of the activities at home.

When: The Big Freeze will be open to the public from Saturday, July 2 to Sunday, July 10 between 9am – 5pm.

Bookings are essential for the snow play sessions, which start every half hour. When purchasing your festival tickets, book in for your preferred snow play session time. Your ticket then provides access to all the festival zones and activities for the rest of your visit. Allow 2 to 3 hours for your visit.

Where: Cranbourne Racecourse, Grant Street, Cranbourne  Victoria  3977

Tickets will go on sale in April. Those who have registered for VIP access will be given the opportunity to purchase pre-release discounted tickets. This will also allow for first choice of the available snow play session times.

Hope to see you there!

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