It’s Our Birthday. MSS Turns Five!



Yo shorty…. it’s yo birthday…. it’s Mummy of Style and Substance’s 5th Birthday….. whooo hooo!!!

*pops some streamers and dances about excitedly*.

Five years ago, I wanted to do something online which used my marketing experience combined with my ecommerce experience. I also wanted to make a site where other Mums could read about things that would interest them, not a parenting site, which there were so many of at the time. A site that would cover fashion, beauty, lifestyle, around the home, gardening, events and more….. so Mummy of Style and Substance was born.

I started out with a pop sugar template and quickly moved to blogger, where I stayed for over four years before making the transition to wordpress. It has been a fantastic learning curve  and I still love working on the site everyday.  What is the saying “If you do something you love, it doesn’t feel like work”.

funny-cats-danceA regular day in the MSS office

I never thought we would end up having a reach of over 200,000 people a week. It really does amaze me that I get to interact with so many people.

I would like to thank my family and friends for their amazing support.

party hard

Thank you to the brands and lovely PR people we have worked with along the way and continue to do so. I have made some fantastic friendships along the way.

And most of all…. a big THANK YOU and huge cyber hugs to my amazingly fabulous readers! Without you there wouldn’t be this site and you mean the world to me!


Now, excuse me…. I’m off to have cupcakes and champagne with some 90s dance music thrown in for good measure 😉  xx


1 thought on “It’s Our Birthday. MSS Turns Five!

  1. CONGRATULATIONS! What a wonderful milestone. Lots to look back on a load more of great times ahead. Well done Kellie 🙂

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