Victoria Beckham is one of the most photographed women in the world. Her trademark black-rimmed eyes and nude pout have long been photographed and seen all over the world. Now, Victoria’s dream of having her own make collection is being realised, due to her upcoming collaboration with Estee Lauder.
Beckham said her aim is to empower women, fill a few market niches, complement her fashion collection and relay some of the makeup and skin-care wisdom she’s gathered from a life spent on air planes, red carpets and in the full glare of paparazzi flashbulbs.
“I was very specific about what I wanted. It was about the must-have items that I felt everybody should have in their makeup bag, things that are really quite difficult to find because I know, I’ve searched,” said Beckham.
The aim was also to deliver products people could immediately associate with her, “whether it’s a smoky eye, a nude lip, or dewy skin. So I’ve been very honest, very true to myself. This has been something that I’ve wanted to do for so many years,” she said.
In a video for Vogue US, Beckham shows how she achieves her trademark look that gets her out of the door in five minutes:
The Victoria Beckham Estee Lauder Collection will launch here (Australia) on the 1st of October. There are 15 products, including a limited-edition, portable mirror that casts a flattering light for makeup application. Prices range from $30US for the designer’s signature nude-matte lip pencil to $45US for an Eye Metals Eyeshadow, $95US for the Morning Aura Illuminating Crème and $1,200US for the Victoria Beckham Collection Daylight Edition, a light box that includes a removable lighted mirror as well as 8 products. At time of print, it is unclear which products Estee Lauder will be releasing here.
Speaking of Estee Lauder releases, this month saw the release of Estee Lauder’s Pure Color Envy Hi-Lustre Light Sculpting Lipstick and Vinyl LipColour ranges.
Featuring the high-performance Pure Colour Envy Lipstick formula with added technologies, lips are sculpted with light, drenched in intense moisture and charged with high-intensity colour. From a luminous low-lit finish, to an intensely vibrant reflective stain, behold the new objects of desire.
Hi-Lustre Light Sculpting Lipstick features a new Optical Pearl Blend so lips look fuller with a glamorous, luminous finish. Lips are irresistibly beautiful, kissable soft and dynamically confident.
Infuse lips with hydration and vibrant colour for an instant pick-me-up. Pure Color Envy Vinyl LipColor is the latest bold and bright lip stain now with a reflective, high vinyl shine finish. The new formula provides a cocktail of moisturising lip ingredients and long lasting colour impact to help sculpt, define and shape the look of lips. Lips are beautifully amplified with a high-shine, high-fashion wet finish that lasts up to 8 hours of wear.
Estée Lauder Pure Color Envy Hi-Lustre Light Sculpting Lipstick and Vinyl LipColor is available at Estée Lauder counters nationwide and www.esteelauder.com.au