Incorporating three things I love… OPI nail polish, various forms of dance and a gorgeous black horse, OPI are onto a winner with their first ever international short film/video by award winning film director Han Emanuel.
OPI pays hommage to its Culture of Color branding through a surrealistic dance-off competition between a horse and 4 female dancers; each possessing their own style of dance and their own individual shade of OPI lacquer; illustrating that OPI nail lacquer can be used as a means of self-expression and individualism.
In the video, the 4 professional dancers communicate their chosen colour through dance whilst competing against a very talented dancing horse. The well known and talented horse, best know for his staring role in the movie The War Horse, is named Lady in Black, otherwise known as OPI’s Black Onyx. The horse mimicks the dance steps of the women, performing different dance styles such as ballet, tap, hip hop and freelance.
Each of the women are wearing a difference shade of OPI – Pink-ing of You, Red My Fortune Cookie, Need Sunglasses? and No Room for the Blues. Whilst the horse, Lady In Black, mirrors the dancers by wearingthe same shade of nail lacquer on hishooves.
The OPI video clip is set to the song Down the Road by French DJ band C2C.
How wonderful is it? Probably the best ad I have seen for a while.
And because OPI is my favourite nail polish, we are giving away three “The Happy Couple” packs containing ‘Pompeii Purple’ (I have this and it is gorgeous) and ‘Passion’.